← ALL WORK

WORDPRESS / TRAVEL / 2025—2026

NIKENA

ECO ADVENTURES

Nikena Eco Adventures is a Montenegro-based tour operator specialising in tailor-made soft adventure holidays — hiking, rafting, kayaking, and cultural experiences for individuals, families, and small groups. Their site was over ten years old and had accumulated enough issues that a full rebuild made more sense than patching. I proposed a custom WordPress theme and led the project from early wireframes through to launch.

Nikena Eco Adventures website mockup
TECH
WordPress Custom theme Multilingual SEO GSC & Analytics
CLIENT
Nikena Eco Adventures (Montenegro — Remote)
ROLE
UX Designer & WordPress Developer

The brief

A full rebuild from prototypes to a tour-ready site.

The process started with low-fidelity layouts and moved gradually toward high-fidelity designs the client signed off on before development. Along the way we refreshed their logo — the old mark was difficult to work with across the new site — and went through several iteration rounds until they had something they were happy with.

I built a minimal, classic WordPress theme aligned with the Codex: class-based structure, responsive across screen sizes, and easy for the team to maintain. The site is multilingual, with adventure tours structured for both search crawlers and human visitors — clear itineraries, strong presentation, and flows ready for potential customers to enquire or make a reservation.

After launch I handled SEO setup — Google Search Console, Analytics, and related configuration — and cleaned up the hosting environment, which was in rough shape before we could publish with confidence. The site is live at nikena.me.

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